HSBC has appointed Kara Lisik as Country Head of Marketing for the Channel Islands and Isle of Man.
Based in Jersey, and with responsibility for all marketing activities in the Channel Islands and Isle of Man, Kara’s new role will involve implementing brand strategy for the bank’s retail, commercial, expat, wealth management and private banking divisions, across a range of channels and media.
Kara has more than 17 years’ experience in marketing, and more than 11 at HSBC. Immediately prior to taking up her new position, she was Head of Customer Experience and Customer Relations for HSBC in Vancouver, Canada.
Kara also brings with her a wealth of brand and campaign management experience from her time within the bank’s marketing team in Canada, as well as from previous roles outside of HSBC.