The role of artificial intelligence (AI) in the communications profession will be a major focus of the Channel Islands PR Forum 2017.
PR 2022 – Future Communications, hosted by the Channel Islands Group of the Chartered Institute of Public Relations (CIPR), will examine emerging trends such as technological developments that will have an impact on public relations over the next five years.
AI specialist David Phillips (pictured) will explore the opportunities and challenges posed by the automation of public relations.
A Fellow of the CIPR and visiting Professor of Online Public Relations at the University of Lisbon, David began his PR career as a political agent for the Conservative Party 50 years ago. He has since established Phillips & Company and subsequently the communications evaluation agency Media Measurement.
David is the author of several books, most recently The Automation of Public Relations in 2015, and now acts as an independent adviser to international organisations including the Bank of England.
Other speakers at the event include Tara Cunningham, Founder of Northern Irish consultancy IslandSky, and Andrew Bruce Smith, Managing Director of London-based consultancy Escherman.
PR 2022 – Future Communications will take place from 12.30pm to 5pm on Wednesday 20 September at the Digital Greenhouse in Guernsey. The event is open to CIPR Members and non-CIPR members.
• Bookings can be made by clicking here